The Hardwick Gazette’s spring fundraiser was a success, and marked another step toward financial sustainability. The goal of the campaign was to encourage readers to become monthly donors, the most reliable and consistent source of funds.
In all, 24 more readers became monthly sustainers, two made sustaining annual gifts and 12 more made one-time gifts. For a small news operation, that’s a total worth celebrating. The Gazette now has more than 80 sustainers who now contribute roughly $1,300 a month; more than $15,000 a year.
Sustaining members make The Gazette’s finances more dependable. Expenses are consistent throughout the year, but The Gazette’s two major revenue sources, reader support and advertising sales, are strongest in November and December. Having a strong base of monthly donors helps us get through the rest of the year.
If you haven’t become a sustainer, you haven’t missed your chance. Simply visit our “Donate” page and sign up for a monthly donation of $5, $10, or whatever amount you choose. You depend on The Gazette every week to deliver the news and information you need; can The Gazette depend on you to deliver consistent support every month?
John Walters, NEKPJ Board Member
John Walters is the sole author of The Vermont Political Observer, readable for free (but donations cheerfully accepted) at thevpo.org. Walters has had a long career in print and broadcast journalism. He’s been an observer of Vermont politics since 2011, including a three-year stint as political columnist for Seven Days. He is on the board of NEK Public Journalism. He lives in East Montpelier with his loyal spouse, two house rabbits and two cockatiels.
